Clever to unify sales, marketing and partnerships to deepen MarginEdge’s impact on restaurant operators

MarginEdge, the leading restaurant management and bill payment platform, today announced the appointment of Tara Clever as its first Chief Revenue Officer. In this expanded role, she will lead the company’s revenue strategy with a focus on aligning teams, strengthening operational clarity, and driving sustainable growth as MarginEdge expands its offerings and restaurants it serves.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250814088865/en/

Tara Clever - Chief Revenue Officer at MarginEdge

“It’s been the privilege of my career to build alongside such a talented, creative, and empathetic team,” said Tara Clever, Chief Revenue Officer of MarginEdge. “Every part of our growth story reflects the power of cross‑functional collaboration, and I’m grateful to now champion those efforts more broadly. While we’re a fast‑growing technology company, our real strength is bringing a spirit of service and hospitality to the restaurant industry — an industry that embodies those values every day. Our job is to support operators with the same dedication and care they show their guests, which guides how we design our products, work with our clients, and grow our business.”

Tara has been with MarginEdge for the past five years, previously serving as VP of Marketing and most recently as SVP of Marketing & Partnerships. She grew the Growth Team from a one‑person operation to a 32‑member team spanning demand generation, design, content, partnerships, and SDRs. Under her leadership, inbound‑attributed revenue became the primary driver of new business, all while maintaining a 2x ROI on growth investments, helping drive ARR from $5 million to $40 million.

Her background in direct‑to‑consumer and performance marketing, combined with MarginEdge’s product‑market fit, fast sales cycle, and collaborative internal culture, has shaped a scalable, efficient perspective on growth with a hyper‑focus on customer economics and durable outcomes. Prior to joining MarginEdge, she held sales, operations, and growth‑focused roles in the health and wellness industry, where she developed performance‑driven strategies rooted in empathy, clarity, and scale.

As CRO, Tara will build on MarginEdge’s cross‑functional momentum, harness AI‑driven go‑to‑market efficiencies, and drive scalable growth while keeping the company deeply connected to the operators it serves.

Tara’s promotion follows a series of major milestones for MarginEdge, including its 10‑year anniversary, 10,000th customer, the appointment of Emma Whelan as Chief Financial Officer, and the expansion of its AI‑powered suite of offerings. The company has now processed over 22 million invoices, representing more than $15B in industry purchasing value, and $1.7B in restaurant payments, and serves operators from independent coffee shops to publicly traded restaurant groups.

“Over the last decade, we’ve gone from serving a single restaurant to a company supporting thousands of them, and Tara’s fingerprints are all over that journey. She’s delivered results that have shaped our path forward and earned the trust of every team here. Just as importantly, Tara has been an absolute joy to work with. She is extremely capable, always on point, and has just enough ‘jazz hands’ to make everyone in any meeting feel her enthusiasm. While I have deeply enjoyed working with Tara the past five years, I am even more excited to see where she leads us next,” said Bo Davis, CEO and Co‑founder of MarginEdge.

About MarginEdge

MarginEdge is the leading restaurant management software and bill payment platform purpose-built to streamline the back office for operators and their accounting partners. Founded by former restaurant operators, and built by a team where 70% of staff have hospitality experience, MarginEdge combines powerful automation with industry best AI, including market-leading invoice processing and sales forecasting. MarginEdge processes more than 10 million invoices per year for over 10,000 restaurants across the US and Canada, and automates 99% of invoice line item coding with unmatched speed and accuracy. MarginEdge eliminates manual work, centralizes financial data and delivers daily real-time insights that drive smarter decisions. Trusted by restaurants of all sizes – from thriving single units to private equity-backed and publicly traded groups – and the accountants who support them, MarginEdge empowers operators to spend less time buried in paperwork and more time doing what they love: delivering great food and unforgettable hospitality. To learn more about MarginEdge, visit marginedge.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20250814088865/en/